 IPOD TOUCH "FUN" THIS CAMPAIGN CONSISTED OF TV SPOTS THAT SHOWCASED ALL THE DIFFERENT iPod Touch FEATURES, such as gaming, photos, video, and facetime. THE DIGITAL BANNERS reflected the TV ADS, WHILE animations Took OVER THE HOMEPAGE AND DISRUPted NAVIGATION and menu  ITEMS. the OUTDOOR EXECUTIONS Featured multiple products, displaying features. 

"ALL KINDS OF FUN"

"NEXT LEVEL FUN"

"FUNNEST"

"NEXT LEVEL FUN"

"ALL KINDS OF FUN" 

"FUNNEST"

AGENCY - MEDIA ARTS LAB

AD - Anthony WIlliams / DANNY DURANT

CD - SCOTT TRATTNER / NATHAN IVERSON

ECD - DUNCAN MILNER

IPOD NANO "CLICK" To convey the NANO's size and ease of portability, WE ATTACHED it TO various items. These objects were meant to be playful, striking, common or surprising, with a hint of attitude.